2020 is a time for change. It definitely wasn’t anticipated change, especially for companies advertising budgets. In fact, before COVID-19, 2020 advertising budgets were expected to increase across traditional media such as radio, television, and publishing houses. Watching consumer trends change has been interesting but obviously concerning for many brands. Making the shift to digital […]
A brand’s identity is heavily based on memorable design elements. Think about it, an identity is what makes an individual or company ultimately recognizable to others. A good example would be how you present yourself to others. How would your friends describe your style and overall demeanor? Now take those same questions, and apply them […]
How are you? No really, we want to know. Consider this our half-way through the year check-in. We won’t sugarcoat that 2020 has undoubtedly been one of the most unpredictable years not just in the world of marketing, but for everyone. While this year has thrown a plethora of challenges our way, we like to […]
In our previous video blog, we discussed the beginning stages of creating a top-notch video with the art of scriptwriting and storyboarding. We’d be remiss to skip over the most important final parts: editing and post-production. Video Editor Anthony Sassano provides detailed tips and insight when it comes to finishing your masterpiece. Q: What video editing […]
Social media is an advertising powerhouse. It’s changing the way brands communicate and display their personalities every single day! With platforms like Facebook, Instagram, Twitter, and LinkedIn, there are several ways to reap the benefits that each channel provides your brand, but one stands out among the rest as far as community-building goes; Facebook. With […]
Successful video content is one facet of marketing that most brands should have in their back pocket. In a recent HubSpot Research study, more than 50% of consumers want to see videos from brands more than any other type of content. That’s a lot, and the key to video success? Authenticity. If that still hasn’t […]
COVID-19 has inundated our news feeds, television screens, and even print materials. It’s pretty surreal to be going through a pandemic globally. Think about it. Every person in the world is feeling the impact of this virus. We think this brings a whole new meaning to the saying “we’re in this together.” Seriously, just here in our community […]
With a sudden global surge of traffic in the digital space, now is the time to ensure your website is responsive and optimized for the best user experience. As a whole, we’ve never globally experienced a spike quite like this and it’s hard for any company that isn’t prepared. Kids are in virtual school with a […]
It’s no question that the world around us has shifted in ways none of us could possibly imagine. The novel coronavirus has impacted not only our daily lives, but the future of many businesses as well. We’re all doing our best to revamp communication strategies and figure out the best ways to work remote to practice social […]
For months, our team has been crafting a new campaign to better serve our clients. #ForYourBrand was born from the idea that no matter what the situation, our team will always be there to turn your brand’s dream into a reality. From social media, web design, print, and more, the Tinsley team is here to […]